Web 3 Gaming: What it is and Why it Matters



Hello and good morning and good evening, everyone. Today we'll be talking about web 3d gaming, what it is and why it matters. And I guess a bit of a background on me. I think it's better for us to kind of start before talking about what it is and why it matters is who I am and what I'll be talking about. So my name is Paul. I'm currently the CTO and co-founder of OP Games, which is a company which tries to help game developers find more success in web 3d. And what that means is we want to be able to help game developers find more sustainable business models because us ourselves have been game developers. We've seen the challenges of making games both in web 2 and web 3. And we now have the tools to kind of find new economic systems to create these new kinds of games. So we're really looking forward to this talk and also telling everyone about the things that we're doing. So the gist of the talk, I'll start with what web 2 is, sort of as a reference point for all of us. And then the majority will be around what web 3 is and why we should be building on it. And then the last part would be how we get started in making web 3 games. And yeah. So one other thing to mention is I'm also part of the Kernel Gaming Guild, which is a group of web 3 fellows who explore what it means to build here in web 3. So just something to take a look at as well. So I have my Twitter profile up there and just follow the links. Cool. And yeah, and so I guess I wanted to start with what web 2 is. And I come at it from a background of a game developer. Web 2 started out right around the time of, I would say around the early 2000s to currently what we have now. It's mostly been about what has been enabled by the newer, richer web pages that we now have. And so web 2 was like the static web pages, html, and then web 2 came about and it was brought about by all of these new modern web technologies. And I would say also that there are three kind of major technologies that also are important during this movement. And these were social, which is exemplified by Facebook, all of these social networks. Mobile, which is of course the devices that we all now use to browse the web. And then advertising. So I would say these three technologies and movements, they decentralized and kind of democratized game development at the start. We've seen a lot of great games start out because of these. A lot of the games you play now were born out of the technologies that web 2 has provided. But as we kind of go into a more mature space, a more technology cycle, we've kind of seen power centralized around these web 2 companies. So we hear a lot about the FAMGA, right? The Facebook, Apple, Microsoft, Google, Amazon. So in the current web 2 system, a lot of value has centralized around the attention economy. And what that means is it's mostly these big companies who are able to determine which games succeed. And a lot of the times that the best games that succeed are mostly the ones that have the capability to buy a lot of ads, who are able to get into the app stores to be discovered, and to really just know how to play the game, honestly. So I shared these two charts. And one thing worth noting is the games that have been the top in the app stores have mostly been the same games since I would say more than five years. So that power dynamic hasn't really changed. And that's largely born out of the current attention economy, wherein these big companies are, I would say, the kingmakers in this space. Which leads us to web 3. I would say that similar to web 2 at that time, right? Web 2 wasn't really defined. We kind of see it now in hindsight. And web 3 is in the same space. Web 3 is being pushed and pulled in every direction, I would say. It's being put into the same buckets of nebulous terms such as the metaverse. So it's kind of tough to talk about it. But I think one thing that we can do to kind of simplify it a bit for now is when you think of a web 3 app and think of making a web 3 game, an analogy is just in web 2, a lot of the initial entry points was the social network accounts or the accounts that we used to log into the app. So we have a login with Facebook, with Google, all of these other buttons that allow you to get your identity tied to the game. In web 3, though, the main thing to be able to associate these accounts is the web 3 wallet. And what the web 3 wallet is essentially is it's actually just a private key and a public address. So a private key is a mnemonic, a 12-word mnemonic, which is similar to these ones, which as long as you know this mnemonic, you have control of your account. And tied to that private key is a public address. So anyone who knows your public address is able to interact with your account. And most of the time, the transactions are done via wallets and signatures. So something very different here is, of course, we don't need a centralized server now to be able to have access of our accounts. We only need this private key, which is very different. We don't need to be able to, for example, go to Facebook or go to Amazon or Google to be able to build a service. And this is very important because this decentralizes identity. And currently identity is how web 2 platforms actually consolidate power and extract value from the current services that are out there. So imagine your journey as a game developer for each step of making a game from creation to distribution, discoverability and monetization. Most of the time you'll have to go through a web 2 centralized platform. From creation to distribution, you'll need a server from Amazon, discoverability, you'll have to go through the app stores, you'll need to go through an ad network. And to monetize, you'll have to go through the app stores again. So at every step of the process, it's always been an extractive process for game developers. And that kind of has defined the kind of games that we're making. And that's really what's important about Web 3. So we kind of start with the wallet as the initial entry point, but it's a very, very big, very deep rabbit hole, I would say. It starts with wallets and what that means for decentralized identity. So we don't need to rely on these web 2 platforms anymore for monetization and for identity. And that idea of decentralization actually goes through a lot in the technologies that we use in Web 3. So for example, with the wallets that we have now, it doesn't really... We use some of these wallets like a MetaMask, Argent and WalletConnect to be able to access our wallets, but these are mostly UX tools. And the important thing is we have these private keys and public addresses, and we don't have to be tied to ethereum or a specific chain. As long as we have these addresses, then we can move across chains. And so what I wanted to hone... The point that I wanted to hone on is decentralization reduces platform lock-in, right? And instead of thinking about platforms, we should think about protocols. And the wallet is a sort of protocol which doesn't need to be tied into a platform. And I mentioned another technology here called IPFS, which is, I guess, a tangential technology to wallets. It's about decentralized storage. We'll not go into detail there, but I just want to point out that decentralization isn't just through wallets. It's also the whole thing that makes web3 meaningful. And for the purposes of our discussion, it's because web3 gaming is really about the wallet. It's about what's being enabled for game developers. And I think also one of the things we should focus on. So of course, the story of web3 and wallets has started with Bitcoin, right? It's about sending and receiving cryptocurrency. And one thing that has happened throughout the years is, of course, ethereum came about. ethereum enabled us to create smart contracts. And what that means is aside from just sending money to and from each other, we are now able to create the code to actually build these primitives. So I guess a good analogy here is now we're the ones who are able to define the transactions ourselves. It's not the chain anymore that does that for us. So once Solidity came about, the developers really built a lot of technology around it and standards. And one of the token standards that came about was the ERC20 token, which is mostly the standard that is used when you hear about tokens nowadays. So recently there was the Apecoin, there are some metaverse tokens like Sandbox and Decentraland and some other chains like Phantom. So that token standard was the start of, I would say, decentralized finance. And of course, we hear about NFTs a lot, something that game developers hear a lot and are a bit apprehensive about. And that's largely because of the... So these tokens, they started out as non-unique, as non-fungible. And then the developers thought about what can we do if these tokens are non-fungible or unique, and that led to this explosion of new kinds of virtual items and currencies. So this decentralized identity, I would say, led to decentralized finance. And this decentralized finance is what led to this explosion of new WebGames. And the current trend, I would say, is a trend called play to earn, where people who play these games are now able to earn currency. Because remember that these virtual items, these NFTs, they're also built on cryptocurrency. They're built on the same system. So now they're tradable for fiat money. And that kind of, I guess, spurred the imagination of all of these developers and all of these people building games. So during a few months ago, last year, one of the biggest games, Axie Infinity, actually reached a huge market capitalization, even larger than Take-Two, and almost as big as EA, at $29 billion. So it's crazy. It's a reimagining of the models that we have been used to. Previously, the model really was around how we monetize these games by ads and in-app purchases, right? But now that we have the tools to create these financial primitives ourselves, then people are really being playful with them and really experimenting with how we can build games with finance. And I guess as I'm talking through that, I'm reminded of one good way to think about it is that Web2 was the internet of data. It was all about controlling attention, controlling the data to be able to get that attention. And now web3 is the internet of money. Now that we have the tools to move money, to define even what money is, then it kind of changes the economic models that we know. And I guess by moving a little bit back on Web2 again, I mentioned that Web2 shaped the games we make. When I was building games, I kind of saw the language of game developers change from before to when Web2 and the attention economy came about. It was a lot of the games before were around narrative, I would say. And then when Web2 came about, our language of game design was influenced by marketing, honestly. We all now talk about the funnels, the pyramids. We talk about game loops, core loops that make sure that people keep playing the game because the goal for a Web2 game is that we need to retain them. People need to keep playing the game. A mantra that I always hear from game developers is retention leads to monetization. And that's because the more that people pay your game, the higher the chances they'll pay. And this was the driving game design. People would want to keep players as engaged as long as possible. So they're able to keep them engaged as long as possible and get as many players as possible. So we're able to monetize them via in-game ads and in-app purchases. So Web2 has colored the kind of games that we were making. And I feel this is something we should take note of in web3. We now have the tools, as I mentioned, to create new economic models. And one aphorism I always talk about is instead of creating games to make money, why don't we shift it a little bit? Let's think of creating money to make games because we are now able to, right? And we've seen some games able to do so. And yeah, and that's what web3 is. I guess very simply, it's explore what it is to build games around the wallet. But as I said, it's a very, very deep rabbit hole of decentralization. And to get started, I suggest a few things to be able to get your feet wet and try to understand what it is. And first is to learn from the successful web3 games and projects. I mentioned Ask Infinity earlier. It's one of the most successful web3 projects that has reached massive valuation and massive adoption. But there are other ones that are worth taking a look at. There's a lot of innovation happening in web3. Of course, CryptoKitties is one of the earliest games. It was the game that was the inspiration for Ask Infinity. Skyweaver is another great game to take a look at. It's a CCG game that's very web3 and is partially open source. So there's a lot to learn from it as well. Aside from games, I engage people to take a look at some of the successful products as well and apps. Of course, if you've been looking at crypto, Board8.club and ApeCoin are one of the biggest properties. There's lots to learn on how they did that. I feel like Board8 is the model now for a lot of people building web3 apps. So take a look at what's there and take a look at the things that they did successfully. And the one app or project that I particularly like is Loot Project. It's very, very experimental. Imagine building Dungeons and Dragons on web3 and what that means. So I don't think a lot of us know what that means yet. It's about collaborative world building and all built on blockchain. It's very, very experimental, very, very interesting. I feel like this will be what people will be looking at as they build new games in web3. The next thing is we should understand the technology stack limited. I would say web3 isn't really that hard to understand if you are a web developer already. There's this great article and I shared it here in bit.ly. Which shows what are the differences from a Web2 architecture versus a web3 architecture. And just go through that and try to understand these different bits and pieces. And if you want to get hands on on developing a web3 game, I suggest using this stack called Scaffold ETH. It's built by Austin Griffith and is one of the easiest ways to get into building a web3 app. So take a look at speedrunethereum.com. And I also have a link here, bit.ly.com. Which leads to this video of him talking you through how to build a game using Scaffold ETH. And the third one is to connect with other builders. I think of course this conference is a good space to do it. And some other good spaces to do it is, of course, hackathons. Some of the good ones are GameDev.js Jam, which is happening soon. And has traditionally had a decentralized category. So if you join there and build web3 games with other builders, then that's a good way to learn. I would say also, even if you don't know a lot about web3 yet and most of your skills are on Web2, there's a dearth of skills of people that are building on web3 that have that experience. So it's going to be very, very beneficial to that team building. So EthLobal is another hackathon that I particularly like. And another way to connect with other builders is to join Twitter. Go on Twitter. A lot of the people who are building deeply on web3 are there. And this is another link of a tweet from Will Robinson that lists all of the web3 people you should follow. So it's here on bit.ly. And some final words on how you should think about building games in web3. I think one thing we can follow is or one thing we can think about is to think of these three words when we're building on web3, because I think when someone is building a game on web3, they should focus on its strengths and not try to build on old games and just try to shoehorn web3 or Wallace into it. So this is a great quote or this is a great tweet by Alex, who has been an ethereum builder for quite a while. And he says what he thinks blockchain games should be doing or web3 games. And I think it still holds true, even though he made this tweet four years ago. And he says that what he wants from blockchain games is to number one, be a good game first. Number two, explore what makes blockchain unique. Number three, design around the limitations. Number four, persistent and always on world. Number five, players own the game, the items and experiences. Number six, allow anyone to design and improve the game. And lastly, embrace bots. So it's very different from the kinds of games that we've been making. And I'll touch a little bit on these on the last three C's of web3 gaming. So the first one is composability. So Alex mentioned that the game should be, you should allow anyone to design and improve the game. And that's, I think, is one of the strengths of web3 is that a lot of the work that we're building is designed to be composable and it's designed open source. And that's the reason why we were able to decentralize finance because we had this token standard, as I mentioned, which led to NFTs, which led to a lot of these other NFT marketplaces and the token standard led to other financial primitives as well. So we should think about our games in the same way. We should think about trying to build them up together because, of course, this is also a new platform. We need to build on each other's work similar to what's been done in open source in the modern web. So I feel that's how we should be looking at web3 games. Think of how you can break down your web3 game and think of using the stuff that is already there. Another is, so we have composability. The second C is currency. And that's one thing we should focus on as well is that, as I mentioned, the web3 is about the Internet of money. You now have the tools to make our own money. You now have the tools to define the financial primitives and the economic models that we want. This has traditionally been done by platforms. For example, the Steam community market has its own trading card market where you can buy and sell these cards. Now we can actually make these markets the way that we want to. We have the tools to create something called liquidity pools, which allows us to even create our own currency and have them trade up the exchangeable for these virtual items. So I have a link here at observable.hu.com slash at Pollux. And that's where I kind of shared some code on how to do this and also kind of explain some of the concepts around currency so that game developers have, I guess, a more gentle way of going from game development to thinking about finance. And lastly, the final C of web3, I feel, is community. A lot of these projects, like I mentioned, Board APIAT Club and the Leloute project, what really makes them strong is the community. It's a community of builders co-creating the game with them. It's a community of builders also who feel tied to the lore of their game and are building fun projects out of it, co-creating the game even by suggesting game design. So I think that's something that web3 games should really lean on, is how can we engage our community to be co-creators? They can design the games themselves, create content around it. Now that we have the financial primitives to also incentivize them to do so, then we can explore doing that. For example, what if when someone creates a new level for your game, you reward them with tokens or you can make a system where the creating of assets is the game itself. So it's all very experimental. It's all very, very, very new. We were now creating new genres. And I think that's really what we should be exploring in web3. And yeah. And that's it. Hopefully that was a good introduction into web3. I understand it was a very whirlwind introduction on a lot of concepts. But if you want to know more, go to docs.opgames.org. Of course, reach out to me on Twitter, at Paulatz. And yeah, I'd be happy to engage. I think a lot of game developers and web developers need to see what's happening in web3 because it's going to change how we create our games, create our web products as well. And we should try to understand what's happening and write the rules ourselves before it centralizes again like how it happened in Web2. Let's see the results to your poll question. So you asked what genre of games would you want to see built on web3. And RPG games won 54%. Yeah. What do you think about that? Yeah. Yeah. I do find the same thing happening in web3. A lot of the games are RPGs. And yeah. And I guess we're talking about the other ones, RTS as well. I can name a few games that are in web3 that are similar. Of course, for RTS, there's Conquest.E. I'm not sure if I mentioned it in the talk, but that's another game to take a look at. And Dark Forest, which is an on-chain web3 game. So yeah, it seems like people, at least the game designers, seem like they're making the kind of things that people want. So that's pretty cool. Yeah, exactly. I think I actually voted also on the poll. I think I'm the only one who put fighting there because I'm a big fighting game fan. I don't know how we could do that on web3, but yeah, something worth exploring. That would be exciting to see. Yeah. Yeah. So let's get back to questions. We have some questions from the viewers. Daniel asks, with the web3 being an open decentralized system by design that unfortunately gravitated towards monopolies, for example, like OpenSea for NFTs, how would web3 be different from that? Yeah, good question. I think that is also the challenge with web3 is a lot of the market forces are still in play. So there's a lot of centralization that's still happening. And frankly also, the technology isn't there yet to decentralize everything. So you kind of see companies decentralizing a little bit and just doing some certain things to be able to get to market faster. So I think OpenSea did it that way. The ideal is it's going to just be a protocol, I would say, like anyone can use. And that's one thing though, is that NFTs, it's only mainly just a protocol. So if anyone wanted to build their OpenSea competitor, they can do so. If they don't want to use OpenSea and just build their own web front end, that's also possible. So yeah, so at least I think with web3, that's possible. If you wanted to do something on the app store, on iOS, for example, then you have to go to Apple. So yeah, so that's something to take note that of course, there's going to still be centralization until this technology really matures. We're still going to use some of the Web2 components like Amazon, some of these other Web2 tools that we need. But I think as long as we all help out in building it, then we can get to a point of decentralization where it's more beneficial to us developers rather than to the platforms. Thank you. And here's another question. So the second part is that, how does web3 solve the biggest problem of the classic web discoverability? Oh yeah, good question. And I'm actually not sure yet how that's done. There are some companies that are trying, so they know of course that it's all about attention, right? That people are monetized by their attention. And that's why you see a lot of ads on Facebook, a lot of discoveries done through ads, through influencers as well. So a lot of games are discovered by YouTube, by Twitch. So I guess some companies are also trying to make a web3 version of these platforms. We're not there yet, even web3 for example, right? No one knows about web3 yet in the mainstream. So there's still a lot of work that needs to be done there. But one thing I can maybe tell people to look at is web3 has really taken a look at incentives. So now that we have tokens, we can incentivize people to do certain things. So that might be a tool we can use to move away from attention, right? Maybe do something else. For example, of course, Play to Earn is the biggest movement out there. I don't think it's like the final version of what web3 can do, but these certain steps, I would say, will allow us to take a little bit back from the attention economy and from Web2 and try to build our own curation platforms and our own incentive networks to solve discoverability. Thank you. And Daniel has another question. We've trained users for decades not to install random stuff when sites ask them to, and for good reasons. When do you see web3 apps being possible without players having to install browser extensions? Oh yeah, definitely. That's one other thing. I talked about Metamask and wallets, right? Right now, if you want to go on web3 on a browser, you need to install these extensions. I do feel like we're getting there. Some browsers are integrating Metamask, like Brave. I know Opera also has its own wallet. And then in mobile, there are wallets that have a good UX experience. I would say if you install Metamask on your iPhone or your Android device and you interact with a web3 app, then it's kind of becoming, I guess, standard. It's kind of easy to do that now versus when we were making it maybe four years ago. So it'll get there. I feel like the big players are also looking at crypto and web3. They understand that it's a movement that's happening here. Something I tell people is that Web2 was the internet of data and web3 is the internet of money. And so these big companies realize that they want to get in there. So the forces are already in play to make this more easy for players to use. And of course, it's also getting more centralized. So we kind of have to build on it before the rules are written for us. Yeah, exactly. Endel has a question. It's that to run an ethereum node, it is required to have two plus terabytes of SSD available. The cost involved to run a node does not seem democratized for me. Is there some blockchain out there that treats the storage in a way that anyone could run a node locally and be a part of the network? Yeah, that is a challenge. Frankly, also, I don't build on blockchain nodes. I do know the challenge of running your own node. There are providers that allow you to use them nodes, for example, Infura, Pocket Network. So there are other people who are setting up nodes that you can use. But of course, the idea is we set up our own nodes so that it's fully decentralized. I know ethereum is looking at that there. Of course, the movement to the proof of stake is there. I know, yeah, I guess don't quote me on this because I'm not really a core developer at ethereum, but I do know that they're also thinking about how to reduce that size for people to be able to host their own nodes. And of course, ethereum is just one chain. There are other chains that have less transaction volume, so that running a node is easier. So all the layer twos are there. And of course, if people wanted to run their own ethereum network or their own ethereum virtual machine compatible blockchain called the sidechain, they can do that as well. Of course, that's a bit challenging. It's a lot of infrastructure that you need to do on your own. But, yeah, but if it makes sense for you and you have the capability to do so, then take a look at that. There's a company called, I think, Dappnode that allows you to run your own nodes. So that's something that is also something that people can take a look at. Thank you. And Dan has another question, and it's that, what problem does web3 solve? I don't really get it. No, well, I guess that depends on your outlook, right? If you're a player or a developer, there are certain challenges. One thing I also think of when people try to understand web3 is that it's an economic problem. I feel like a lot of game developers, because we looked at web3 because it was something that we wanted to investigate, because we've been developing games for quite a while. And I've seen that it always centralizes around certain platforms, right? For example, with Dapp stores, it's centralized there. So if you wanted to make your own games, you had to play by the rules. You had to make games that were focused around doing in-app purchases and ads. I feel like game developers didn't really want to make games that were like that. I myself started making games because I wanted to tell stories. It was about making a game that was similar to the games that I love. And now, just throughout the years, it's been mostly around how do we get attention, how do we get people to pay for these games? So now web3 gives us a way out of that, I feel. It allows us to imagine something more. I know people have been used to playing games a certain way or making games a certain way. But now we have the tools to redefine that. We now have the same economic tools that a lot of these platforms have been using either for us or against us. So now we can do that on our own. So I suggest people take a deeper look. I know it feels like there's a lot of people just looking at money, just looking at this is the next step on virtual items and how they can make more money out of us players. But take a look at the people building it, understand the economics and see how we can use it for ourselves as game developers. Thank you. And also, what are you thinking about what kind of games are seen on web3? Yeah, well, right now I did mention a lot of the games are play to earn. It's mostly around people playing and earning because these items already have value. But one thing that excites me is the composable nature of web3. I mentioned this game or not really a game, but this project called the Loot Project, which is kind of reimagining Dungeons and Dragons on web3. So it's pretty out there. How it started is an NFT collection of loot. And then game developers started building games and other software on top of it just from this small primitive. So I want to explore how we can do that. How can we build composable games, games that are co-created by the community as well, and wherein the lore is also actually created by the community. So it's very interesting. There's still lots to explore. I feel this is just another step. But yeah, take a look deeper into web3. See the possibilities that we can do with this new tech and these new movements. And of course, I want to mention earlier that web3 really is all about three Cs, the community, currency, and composability. So yeah, so use that lens when you're looking at web3. Thank you. We have time for another quick question. And it's about which blockchain should you build on? Well, I think this is more like a preference question. It's like a question of what database would you use, right? So any, I feel. I myself built on ethereum because I know the people building on it. I find that a lot of the advancements happen in ethereum early, like DeFi, decentralized finance, NFTs started out in ethereum. So I would suggest take a look at at least Solidity because a lot of the, Solidity, which is the programming language of ethereum, because a lot of the advancements and standards are being created there for now. But always keep your mind open, right? Always look at the other chains. Solana I hear is also a good chain. And Neo Protocol is also a good chain. Thank you so much. I think we're about out of time. If I ask you another question. Yeah, we're in time. So thank you for answering all our questions. And people have even more questions, but you can answer them on Discord. And also, I know that you have a discussion room on Vectric Gaming. So people should check the time for that and join their own Discord. Thank you both very much. Good. Thank you, Sahar. Good to talk to you. Thank you.
36 min
08 Apr, 2022

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