"Personalization" is right now one of the hottest buzzwords in the development world. Marketers, developers, and content creators evaluate the possibilities and alternatives to handle custom scenarios while offering powerful experiences to the users. Let's talk about personalization, the benefits, the challenges, and how we can manage and offer personalized experiences. We will see code examples using some of the features introduced in Next.js 12, the newest version of the framework, and connecting to Storyblok, a Headless CMS that offers a real-time visual editor.
Don't take it Personally, it is Personalization
React Summit 2022